Job Title: Associate Brand Manager (FMCG/Lubricants)
Location: Kuala Lumpur
Duration: 1 year (renewable) contract
Client: Oil & Gas Industry
Salary: RM 5000
Job Description
- This position is designed to help develop and implement effective brand-building strategies across multiple touch points
- To reach out to our target audience and increase brand awareness and preference, usage and ultimately drive loyalty as part of the brand objectives
Duties :
- Understand consumer & trade landscape for clients lubricants
- Support E2E i.e. integrated marketing campaign, consumer activation, media launch, agency and supplier management, integration with indirect channel & retail, premium ordering and delivery and ensure smooth execution in the trade
- Support in working together with trade and B2Ci marketing manager on BTL / Trade activation
- Lead development and implementation of sub-projects / short term execution plans
- Maintain up-to-date brand maps, pricing strategies, market-relevant list prices, and floor prices. Also, track competitive review along with distributors and agencies.
- SP&A management, PR/PO/Invoicing, signing of MBA, premiums management
- Lead activation with key brand campaigns and promotions for well-rounded integration- to deliver business growth.
- Support marketing team on roadshows and events
- Analyzing data to report on brand growth. Prepare reports on brand performance and sales
- Analyze industry, competition and market trends
Requirement
- Candidate must possess at least a Diploma, Bachelor’s Degree, Business Studies / Administration / Management, Marketing or equivalent.
- Fresh graduate with high CGPA is most welcomed
- Previous exposure to Lubricant Sales or Auto Sales Aftermarket or FMCG (cigarettes, consumer goods) salesforce
- Required language(s): Bahasa Malaysia, English
- Required Skills: Project management, Stakeholder management, Excel, PPT, Word, Analytical, Leadership
- Comfortable to operate independently
- 2 Full-Time and Contract position(s) available for 12 months